How e-commerce brands advertise
Direct-to-consumer brands live on paid social. See their running ads, what they launch, how they word offers and which platforms they choose. The sample is a real search for “gymshark” in the UK.
In the sample · recorded October 21, 2026
- Ads in the sample
- 10
- Matching ads in the library
- 998
- Different advertisers
- 2
- Running on Instagram
- 10 of 10
- Most common call to action
- Shop now (9)
- Median days running
- 109
Counted from the 10 results of one real run below. They describe this sample, not the whole market.
E-commerce brands
Why it works.
E-commerce brands test constantly: new colours, new drops, new bundles. Their active ads are a live view of what they are pushing this week, and the start dates show what kept working.
The platforms field is telling for this category. Many fashion and fitness brands run mostly on Instagram, which you can see right in the data.
Who uses it
- Shopify and DTC brand owners
- E-commerce marketing agencies
- Product teams watching launches in their category
Real sample
What the tool returned.
Facebook Ad Library search for “gymshark”, country GB, active ads, first 10 ads.
Shopify1Percent
- Start date
- Apr 13, 2026
- Platforms
- Active
- Yes
- End date
- Oct 20, 2026
- Categories
- Unknown
The Federal Reserve Bank of Philadelphia ran a study in 2018 on lottery winners. What they found was wild... For every $1,000 in lottery winnings someone in a neighbourhood won... the bankruptcy rate of their NEIGHBOURS went up by 2.4%. Not the winners. The neighbours. Let that…
Gymshark
- Start date
- Aug 27, 2026
- Platforms
- Active
- Yes
- End date
- Oct 20, 2026
- Categories
- Unknown
Everyday Seamless, now in new colours 💛🩷 Come try the soft, second-skin gym sets you'll want to wear every day.
Gymshark
- Start date
- Aug 27, 2026
- Platforms
- Active
- Yes
- End date
- Oct 20, 2026
- Categories
- Unknown
Everyday Seamless, now in new colours 💛🩷 Come try the soft, second-skin gym sets you'll want to wear every day.
Input and raw JSON
The request body we sent. Long texts and lists in the result are shortened for this page.
{
"searches": [
{
"query": "gymshark",
"country": "GB",
"activeStatus": "active"
}
],
"maxResults": 10
}{
"adArchiveId": "1980082592608739",
"pageId": "876773895519508",
"pageName": "Shopify1Percent",
"pageProfileUrl": "https://www.facebook.com/61584503423121/",
"pageProfilePictureUrl": "https://scontent-fra3-1.xx.fbcdn.net/v/t39.35426-6/672548939_1450156276578289_5328992094143923912_n.jpg?stp=dst-jpg_s60x60_tt6&_nc_cat=103&ccb=1-7&_nc_sid=c53f8f&_nc_ohc=vacRI0VFF6gQ7kNvwGjFMRc&_nc_oc=AdonzokpWAzQPT4p1aMAEn5fCXw1eZP_8VLXlTEO6Na7-QVAhwnUkF9ogzqxKNoO19Ai7k7ysIoQw4PqiiLAhSr0&_nc_zt=14&_nc_ht=scontent-fra3-1.xx&_nc_gid=rMMrd9xz7T9NuqWa4w-bRQ&_nc_ss=72289&oh=00_AQNPewrBMcBa9p0Pexk3b3AIt7bAc3OVOxpy-l4XYXaJLQ&oe=6ADE3A37",
"isActive": true,
"startDate": "2026-04-13T07:00:00.000Z",
"endDate": "2026-10-20T07:00:00.000Z",
"platforms": [
"INSTAGRAM"
],
"categories": [
"UNKNOWN"
],
"body": "The Federal Reserve Bank of Philadelphia ran a study in 2018 on lottery winners. What they found was wild... \n\nFor every $1,000 in lottery winnings someone in a neighbourhood won... the bankruptcy rate of their NEIGHBOURS went up by 2.4%.\n\nNot the winners. The neighbours.\n\nLet that sit for a second. Someone across the street wins money, and YOU are more likely to go broke. \n\nWhen you see someone nearby succeeding, you start making decisions based on what's working for them. New car. New kitchen. New wardrobe. New everything. Without realizing their context, their income, and their situation is completely different from yours.\n\nIt's \"keeping up with the Joneses\" but with receipts.\n\nPhillip Ja…",
"ctaText": "Visit Instagram profile",
"ctaType": "VIEW_INSTAGRAM_PROFILE",
"linkUrl": "http://instagram.com/shopify1percent",
"images": [],
"videos": [
{
"previewImageUrl": "https://scontent-fra3-2.xx.fbcdn.net/v/t39.35426-6/670142856_1294999122737534_4570325482701541690_n.jpg?_nc_cat=111&ccb=1-7&_nc_sid=c53f8f&_nc_ohc=G4tq3KWQ0G4Q7kNvwFntCl-&_nc_oc=AdqF5gVGO3pcmxdOZOwgw7jCJMoJlc2NTKhsysR7fEMlUjE7jdAtr78MxSu9AsfZDPu0W3qyOJcXTP2aG89A_sqV&_nc_zt=14&_nc_ht=scontent-fra3-2.xx&_nc_gid=rMMrd9xz7T9NuqWa4w-bRQ&_nc_ss=72289&oh=00_AQMPKY-mC2OKWPaAPSyOQyQS1zSlzB-s49FvYeh-_RRI7Q&oe=6ADE4494",
"hdUrl": "https://video-fra3-2.xx.fbcdn.net/o1/v/t2/f2/m86/AQNZlSDYzGUXDTkzgRNt-b2hFXftWJAmaK8HESZ16_xbOA1Ohvh48NPir0bQ86j87y-sWZTvlYfOup_aiN_aWiy_kwqJ0WyzIarNtRw.mp4?_nc_cat=104&_nc_sid=b66105&_nc_ht=video-fra3-2.xx.fbcdn.net&_nc_ohc=wT-PY2Bi8FUQ7kNvwGHihqh&efg=eyJ2ZW5jb2RlX3RhZyI6Inhwdl9wcm9ncmVzc2l2ZS5WSV9VU0VDQVNFX1BST0RVQ1RfVFlQRS4uQzMuNzIwLmRhc2hfYmFzZWxpbmVfMV92MSIsInhwdl9hc3NldF9pZCI6MTc5MDA4MzIwNzg0MTk3NzIsImFzc2V0X2FnZV9kYXlzIjoxOTAsInZpX3VzZWNhc2VfaWQiOjEwMDk5LCJkdXJhdGlvbl9zIjo1NywidXJsZ2VuX3NvdXJjZSI6Ind3dyJ9&ccb=17-1&vs=4d4e8b47d5ea385d&_nc_vs=HBksFQIYUmlnX3hwdl9yZWVsc19wZXJtYW5lbnRfc3JfcHJvZC9CQTRDQzZBRTlDNEYwQkZBOUFCRUVCMEY2MzI4RDZCQV92aWRlb19kYXNoaW5pdC5tcDQVAALIARIAFQIYUWlnX3hwdl9wbG…",
"sdUrl": "https://video-fra3-1.xx.fbcdn.net/o1/v/t2/f2/m86/AQP9tcdQ0HeqRi1sPU_g7GLpuJMqA1DscnaoJE7lmOVeEgnFX2Nnk9Jxo2SUQynh-GhKtSVjSSmqXiwo9xQtn_JsvknfDM8wdRjwCJY.mp4?_nc_cat=106&_nc_sid=b66105&_nc_ht=video-fra3-1.xx.fbcdn.net&_nc_ohc=M1hGV0y2AuoQ7kNvwEBKyzO&efg=eyJ2ZW5jb2RlX3RhZyI6Inhwdl9wcm9ncmVzc2l2ZS5WSV9VU0VDQVNFX1BST0RVQ1RfVFlQRS4uQzMuMzYwLmRhc2hfYmFzZWxpbmVfM192MSIsInhwdl9hc3NldF9pZCI6MTc5MDA4MzIwNzg0MTk3NzIsImFzc2V0X2FnZV9kYXlzIjoxOTAsInZpX3VzZWNhc2VfaWQiOjEwMDk5LCJkdXJhdGlvbl9zIjo1NywidXJsZ2VuX3NvdXJjZSI6Ind3dyJ9&ccb=17-1&vs=4e14b5dc330021ba&_nc_vs=HBksFQIYUmlnX3hwdl9yZWVsc19wZXJtYW5lbnRfc3JfcHJvZC9DNjQ4NjgwQUVDRDA5Q0YwM0ZGRkRBRDQxNjA1QjA4QV92aWRlb19kYXNoaW5pdC5tcDQVAALIARIAFQIYUWlnX3hwdl9wbG…"
}
],
"searchQuery": "gymshark",
"searchCountry": "GB",
"totalMatchingAds": 998,
"hasMoreResults": true,
"scrapedAt": "2026-10-21T06:17:09.833Z"
}The fields that matter
What to look at first.
| Field | Why it matters here | In the sample |
|---|---|---|
| PagepageName | The brand. | Shopify1Percent |
| Bodybody | What they are pushing right now. | The Federal Reserve Bank of Philadelphia ran a study in 2018 on lotte… |
| Platformsplatforms | Where they spend: Instagram, Facebook … | |
| Link urllinkUrl | The landing page or product page. | instagram.com |
| Start datestartDate | When this push started. | Apr 13, 2026 |
Free tool
Try it with a brand you watch
- 01Search the brands in your category.
- 02Group their ads by product and offer.
- 03Repeat weekly to spot new launches.
Press “Run free” and the real result shows up here, exactly what your agent gets back.
Ask your agent
Or just ask.
“What is Gymshark advertising in the UK right now? Group the ads by product.”
“Compare the active ads of three activewear brands and list their offers.”
“Find DTC coffee brands advertising in the US and list their landing pages.”
Connect the tool to Claude, Cursor or any MCP client with your key and ask in plain words; your agent picks the tool by itself. Setup takes a minute: MCP guide. Prefer code? See the Facebook Ads Library Scraper API.
What it costs
Pay per result.
10credits for this sample
10 ads × 1 credit. With the 2,000 free credits you get at sign-up, you could run this exact sample 200 times.
- Failed results are free
- One balance for every tool
- No card needed to start
Questions
Good to know.
Can I see which products they advertise?
The ad text and the landing page link usually name the product. Catalog ads show a template instead of the product name.
Does it include Instagram-only ads?
Yes. The platforms field shows where each ad runs; in the sample on this page many ads run on Instagram only.
How far back can I look?
Set the status to inactive or all to include ads that have stopped, as far as the Ad Library shows them.
Related
More ways to use it.
Same goal, other sources
Free Facebook Ad Library search →App marketing →Offer research →All use cases →
Start with 2,000 free credits.
Sign up with your email, get your key and run the full tool from your agent, a script or the dashboard.